Menu
FraudBlocker is a comprehensive click fraud protection software designed to safeguard businesses from the damaging effects of fraudulent clicks on their online advertising campaigns. The platform uses advanced algorithms and machine learning to monitor web traffic in real time, score each user based on dozens of signals, and automatically block any fraudulent or invalid clicks. FraudBlocker is committed to reducing advertising waste and improving performance for businesses everywhere.
The service offers professional detection and management, device fingerprinting, custom rules, and the ability to block visitors using anonymizer tactics to click on your ads. It also provides 24/7 monitoring, automated live Google Ads blocking, user-customizable rules, and a global threat detection network.
FraudBlocker was founded by Mike and Brandon, two individuals with extensive careers in performance marketing and building large-scale campaigns. They created FraudBlocker to combat the significant amount of wasted ad spend that results from fake leads, automated bots, and aggressive competitors that plague online ad campaigns today.
FraudBlocker offers three pricing tiers:
Starter: For up to 5,000 ad clicks and 1 website. Includes real-time monitoring, automated Google Ads blocking, fraud traffic scoring, device fingerprinting, VPN & proxy blocking, customizable blocking rules, user management controls, exportable IPs to .csv file, and email & chat support.
Pro: For up to 10,000 ad clicks and up to 5 websites. Includes all Starter features, plus network-level blocking and a dedicated account manager.
Enterprise: For over 100,000 ad clicks and unlimited websites. Includes all Pro features. Pricing is available upon contact.
FraudBlocker operates by conducting a real-time analysis of your web traffic. It assigns a score to each user based on a multitude of signals. The system then identifies any fraudulent or invalid clicks and automatically blocks them. This is achieved by adding the IP addresses associated with these fraudulent activities to your Google Ads exclusion list. This process ensures that your advertising budget is spent on genuine, interested users, thereby increasing the effectiveness of your campaigns.
However, the specifics of the signals used in the scoring process or the exact mechanism of how the system differentiates between genuine and fraudulent clicks are not explicitly detailed on the website. This could involve a combination of factors such as click frequency, user behavior, IP reputation, and more. The system’s ability to perform these functions in real-time is a significant advantage as it allows for immediate action to be taken, minimizing the potential impact on your campaigns.
Setting up FraudBlocker is a straightforward process. After signing up, you’ll need to link your Google Ads account to the platform. From there, you can customize your settings and rules to fit your specific needs.
FraudBlocker offers a range of features and benefits designed to help businesses protect their PPC campaigns from fraudulent clicks:
Real-Time Traffic Analysis: FraudBlocker analyzes your web traffic in real time, scoring each user based on dozens of signals. This allows the system to identify potentially fraudulent or invalid clicks as they occur.
Automated Blocking: Once a potentially fraudulent click is identified, FraudBlocker automatically adds the associated IP address to your Google Ads exclusion list. This prevents the fraudulent user from further interacting with your ads.
Customizable Rules: FraudBlocker allows you to customize the rules used to identify fraudulent activity. This means you can tailor the system to better suit your specific needs and circumstances.
Detailed Reporting: FraudBlocker provides detailed reports on your web traffic and the actions it has taken. This allows you to better understand the nature of your traffic and the impact of fraudulent activity on your campaigns.
Improved Campaign Performance: By blocking fraudulent and invalid clicks, FraudBlocker helps to improve the performance of your PPC campaigns. This ensures that your advertising budget is spent on genuine, interested users, thereby increasing the return on your investment.
FraudBlocker is ideal for businesses of all sizes that run PPC campaigns and want to protect their advertising budget from fraudulent and invalid clicks. It’s particularly useful for businesses in competitive industries where click fraud is prevalent.
FraudBlocker might not be the best fit for businesses that don’t run PPC campaigns or those that use advertising platforms other than Google Ads. Additionally, small businesses or startups with a tight budget might find the pricing a bit high.
FraudBlocker has received positive reviews from users who appreciate its ability to block unwanted ads and fraudulent clicks, thereby saving money and improving ad performance. Users have also praised the software’s real-time monitoring capabilities and its direct integration with Google Ads. The customer service team has been commended for providing excellent 1-on-1 help. Here are some highlights from the positive reviews:
“Fraud Blocker helps me to block the sites which make me click unwanted ads. The setup is very easy, and it operates on a ‘set it and forget it’ mode.”
“It aids users in monitoring their IP and offers features like blacklisting, device fingerprinting, click frequency, and geolocation tracking.”
“It saves money by stopping garbage and fraudulent ad clicks.”
“Fraud Blocker lowers the percent of invalid clicks in Google Ads and improves ad performance.”
“It connects directly to Google Ads, updates invalid IPs automatically, and improves campaign performance.”
“It is a powerful and effective tool with customizable options.”
“It is reliable, monitors fraud in real time, and keeps bad actors away from the organic audience.”
“It helps protect personal and professional data from hackers and provides a great setup.”
While the majority of the reviews are positive, there are a few areas where users feel FraudBlocker could improve. Some users have expressed that the pricing packages are a bit expensive. Others have suggested that the software could provide more details on why a specific IP address was considered a robot, and that it could offer the ability to block bad clicks at the campaign level. Some users also mentioned that they would like to see integration with other platforms like Bing Ads or Facebook. Here are some highlights from the negative reviews:
“No major complaints, but suggested adding an onboarding video for new clients.”
“The pricing packages are a bit expensive.”
“Would like to see a more obvious signal indicating that ads are connected correctly.”
“It only blocks bad clicks across all campaigns and not at the campaign level.”
“More details on why a specific IP address was considered a robot would be helpful.”
“Would like to see integration with other platforms like Bing Ads or Facebook.”
“The tool can be complex for new users and requires some training.”
“Not all ads are blocked by Fraud Blocker.”
FraudBlocker is a robust click fraud protection software that offers a comprehensive suite of features to help businesses safeguard their online advertising campaigns from fraudulent clicks. With its real-time monitoring, automatic blocking, customizable rules, and detailed reporting, FraudBlocker provides businesses with the tools they need to reduce advertising waste and improve campaign performance.
I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper matti pibus leo.
